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Our story
At Cogs, we specialise in delivering intelligent AI and software solutions that help businesses innovate and grow.
We build enterprise-grade software, AI automation, and custom digital products, making advanced technology attainable for organisations of all sizes.
Whether you're an established business or a SaaS entrepreneur looking to launch faster with white-label solutions, we provide the expertise to turn ambitious ideas into scalable, market-ready products.
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OUR TEAM
Built by experts. Backed by experience.
Cogs was founded by Ben and Robert, bringing together deep expertise in software architecture, AI, and enterprise software development.
Having designed, built, and delivered production-grade solutions used in real-world business environments, they understand what it takes to create software that is secure, scalable, and built to last.
Every project benefits from hands-on technical leadership, proven engineering practices, and a commitment to delivering enterprise-quality solutions without the traditional enterprise complexity.
Ben Michaelis
Co-Founder
Ben helps shape Cogs around practical business outcomes, turning ambitious software ideas into clear, buildable plans. He works closely with founders and teams to make sure every project has a strong commercial purpose behind the technology.
Robert Jones
Co-Founder
Robert focuses on product direction, client strategy, and keeping projects moving from early concept to reliable launch. He brings a calm, structured approach to helping businesses replace fragile processes with software that can scale.
Chloe Blatch
Digital Operations Lead
Chloe keeps the operational side of projects organised, clear, and client-friendly. She helps translate moving parts into smooth delivery workflows so clients always know what is happening and what comes next.
Karl Abbot
Technology Executive
Karl supports the technical team across builds, testing, and implementation details. His work helps keep projects polished, reliable, and ready for the people who depend on them every day.
Mier Rashid
Senior AI & Software Architect
Mier leads the architecture behind complex AI and software systems, making sure products are not just impressive demos but maintainable, scalable platforms. He focuses on strong foundations, clean workflows, and sensible technical decisions.
Bauan Rashid
Senior Software Operations Architect
Bauan contributes across delivery, research, and product support, helping the team turn ideas into useful client-ready features. He brings a detail-focused mindset to making software feel considered and dependable.
START THE CONVERSATION TODAY
Let’s engineer your solution
Skip the unmaintainable templates. Cogs provides the dedicated development expertise and intelligent AI infrastructure required to build enterprise-grade software your team will love using.
No commitment. Just a conversation.
Built around your business SaaS, tools, and AI agents Launch-ready foundations Ongoing support after launch